social-media-news

How to Improve Your Facebook Organic Reach & Engagement [#SMTLive Recap]

This past Tuesday, September 19th, we held another #SMTLive Twitter chat co-hosted with Lucy Render-Kaplan, Founder of Arkay Marketing & PR. During the chat we asked six questions (shown below) that we believe to be important factors in building your Facebook engagement and reach. Everyone chimed in to ask questions, share their own experiences and best practices dealing with Facebook engagement,[…]

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HP Calls on All of Its Agencies to Improve Leadership Diversity Within a Year

HP chief marketing and communications officer Antonio Lucio has called on all of its agencies to put forward a proposal outlining how each agency will improve on the number of women and people of color within their creative departments. In the letter, dated Aug. 30, Lucio notes that he has already spoken with each of[…]