social-media-news

Head of Print Planning and Buying Is Leaving Publicis Groupe’s Spark Foundry After 13 Years

Robin Steinberg, evp of publishing and digital director investment and activation, who effectively ran print buying across the organization formerly known as Mediavest | Spark, is leaving the agency after more than 13 years. “We thank Robin for her leadership and contributions to the company over the years, including her instrumental role building and evolving…[…]

social-media-news

Publicis Retires Mediavest Name After 18 Years, as Agency Rebrands as Spark Foundry

Publicis Media is retiring the Mediavest moniker after 18 years, rebranding the New York-based media agency most recently known as Mediavest | Spark as Spark Foundry. “Today by unveiling Spark Foundry, we’re continuing to evolve our brand to meet marketplace needs,” Spark Foundry U.S. CEO Chris Boothe said in a statement provided to Variety. “By…[…]