social-media-news

VML’s God-is Rivera Fosters Diversity Inside the Agency and Among Clients

Whether she was launching her own PR agency or overseeing social media strategy at digital firms like iCrossing and T3 or covering entertainers as a freelance writer, God-is Rivera has always been passionate about including people of all cultures, ethnicities and backgrounds not just in the marketing industry, but in the creative work that agencies…[…]

social-media-news

72andSunny Published a Diversity Playbook That It Wants All Companies to ‘Steal’

72andSunny wants the whole industry to be more diverse, not just its own offices. Today its North American operation (L.A. and New York) are launching a diversity playbook, “The 72andSunny Playbook.” The goal of the playbook is to “expand and diversify the creative class.” The whole purpose of putting these findings out there for the…[…]

social-media-news

Adcolor 2017 Highlights the Industry’s Progress and Challenges on Diversity as Tech Scoops Up Young Talent

This week, approximately 700 professionals in the advertising, marketing and technology industries gathered in Los Angeles for the 11th annual Adcolor diversity and inclusion conference. The event, which sold out for the first time, featured such luminaries as Uber chief brand officer Bozoma Saint John, actor and activist Jesse Williams, ad agency boundary-breaker Carol H….[…]

social-media-news

VML Now Has a Director of Inclusion and Cultural Resonance to Address Diversity

VML announced today that it is promoting God-is Rivera to a new position at the agency: director of inclusion and cultural resonance. In the new role Rivera will be tasked with energizing the agency’s diversity and inclusion practices across the board, as a member of the HR team. She will report to Ronnie Felder, managing…[…]

social-media-news

Cannes Podcast: W+K Amsterdam Recruiter Sophie Worth on Diversity and the Quest for Great Talent

CANNES, France–The need for a more diverse ad industry is a key theme at each Cannes Lions festival, and when it comes to making actual headway, agency recruiters are often on the front lines. So we caught up with Wieden + Kennedy Amsterdam recruiter Sophie Worth, a champion of diversity in all its forms, from…[…]

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Marketers Will Be Tempted to Dial Back Their Diversity Under Trump. We Can’t Let Them

"Frankly, I have yet to engage in a direct action campaign that was 'well timed' in the view of those who have not suffered unduly from the disease of segregation. For years now I have heard the word 'Wait!' It rings in the ear of every Negro with piercing familiarity. This 'Wait' has almost always[…]

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HP Calls on All of Its Agencies to Improve Leadership Diversity Within a Year

HP chief marketing and communications officer Antonio Lucio has called on all of its agencies to put forward a proposal outlining how each agency will improve on the number of women and people of color within their creative departments. In the letter, dated Aug. 30, Lucio notes that he has already spoken with each of[…]

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Diversity Advocates Are Dumbfounded as Saatchi Chairman Claims Gender Bias Is ‘Over’

Depressing. Damaging. Nonsense. Dead wrong. These are just a few of the many terms being used to describe Saatchi & Saatchi chairman Kevin Roberts' recent comments on women in advertising, and the chorus of angry voices is likely to continue growing. This week, when asked about the ongoing industry discussion of gender balance and the[…]

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Facebook diversity report shows slow progress, major challenges

Facebook is considered an industry leader when it comes to championing a diverse workforce.  Yet despite its focused efforts to increase the number of women and people of color it employs, the social media company made little progress in achieving that goal in the last year, according to its latest diversity report.  SEE ALSO: Facebook[…]