social-media-news

After a Year Away, This Co-Founder of The Barbarian Group Is Returning to the Agency World With KBS

After spending more than a year away from the agency world, The Barbarian Group co-founder Keith Butters has returned to join KBS as global chief technology officer. “I wasn’t even thinking of joining an agency again, at least for awhile,” Butters told Adweek. “I didn’t want to be hired to a big legacy [agency] to…[…]

social-media-news

Mcgarrybowen Names New American Express Creative Lead After Swiping the Business From Ogilvy

Three months after stunning the ad industry by winning American Express’ global brand business away from Ogilvy & Mather after 50 years, mcgarrybowen has hired creative veteran Michael Raso to lead the account. Raso started at mcgarrybowen New York this week in the role of global executive creative director. “I am thrilled to welcome Michael…[…]

social-media-news

Goodby Silverstein & Partners Wins Lead U.S. Creative Duties on Pepsi After Closed Omnicom Review

PepsiCo has concluded a review launched earlier this summer by naming Goodby Silverstein & Partners as the newest member of its creative agency roster. The food and beverage giant announced in June that it had called upon a lineup of Omnicom-only agencies to pitch for creative responsibilities on its flagship brand and others across its…[…]

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‘Dreamer’ dies after attempting to save Harvey victims

Alonso Guillen, a 31-year-old “Dreamer” from Texas, died after he and two friends ventured into surging Harvey floods to save lives, according to local reports. Guillen, who was born in Mexico and moved to Texas as a teenager, was a recipient of the Deferred Action for Childhood Arrivals (DACA) program, which provides visas to immigrants[…]

social-media-news

Head of Print Planning and Buying Is Leaving Publicis Groupe’s Spark Foundry After 13 Years

Robin Steinberg, evp of publishing and digital director investment and activation, who effectively ran print buying across the organization formerly known as Mediavest | Spark, is leaving the agency after more than 13 years. “We thank Robin for her leadership and contributions to the company over the years, including her instrumental role building and evolving…[…]

social-media-news

Publicis Retires Mediavest Name After 18 Years, as Agency Rebrands as Spark Foundry

Publicis Media is retiring the Mediavest moniker after 18 years, rebranding the New York-based media agency most recently known as Mediavest | Spark as Spark Foundry. “Today by unveiling Spark Foundry, we’re continuing to evolve our brand to meet marketplace needs,” Spark Foundry U.S. CEO Chris Boothe said in a statement provided to Variety. “By…[…]

social-media-news

Carnival Cruise Line Seeks a New Creative Agency of Record After 9 Years With Arnold

The World’s Most Popular Cruise Line (trademark) wants to shake up its marketing lineup with a new U.S. creative agency of record. Carnival Cruise Line, the most popular brand owned by parent company Carnival Corporation & PLC, has launched a full creative review after working with the New York and Boston offices of Arnold Worldwide…[…]

social-media-news

Leo Burnett Group’s Arc Worldwide Expands After Winning MillerCoors

Arc Worldwide, the shopper marketing division of Leo Burnett Group, announced plans to expand its presence by opening new offices in New York and Northwest Arkansas and adding new names to its leadership team. The press release positions this expansion as an attempt to make the most of recent new business wins and to promote…[…]

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People are sharing their amazing love stories after Taiwan’s same-sex marriage ruling

In a landmark development on Wednesday (May 24), Taiwan’s top court issued a ruling that would pave the way for the island to become the first territory in Asia to legalise same-sex marriage.  10 of the top court’s 14 judges voted to rule that marriage should not be restricted to a man and a woman.[…]

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Ariana Grande shares heartbreaking message on social media after tragic concert

The pain was apparent in Ariana Grande’s words early Tuesday morning.  Only a few hours after an explosion rocked her concert in Manchester, England, Grande reached out to fans with a heartfelt message on Twitter.  Here’s her tweet, sent out just before 4 a.m. local time in Manchester: brokenfrom the bottom of my heart, i[…]

social-media-news

Chili’s Puts Its Advertising Business in Review After 10 Years With Hill Holliday

Chili’s Bar and Grill, the fast-casual chain owned by Brinker International, has begun talking to agencies regarding its creative and digital advertising business. The account has been with Hill Holiday since 2007, when the Boston-based IPG network won creative and media duties for the Tex-Mex brand. According to several parties with direct knowledge of the…[…]

social-media-news

More Changes at Publicis as SapientRazorfish Parts With Global Chief Strategy Officer After 18 Years

Publicis Groupe made more leadership changes at its still-new SapientRazorfish network as global chief strategy officer and former Razorfish CEO Shannon Denton, who also served as head of practices and alliances at the larger Publicis.Sapient “umbrella” group, announced his plans to leave the organization. Denton spent 18 years with Razorfish through its various iterations. He…[…]

social-media-news

After a Review, E*Trade Selects MullenLowe as Agency of Record

E*Trade has selected Interpublic Group’s MullenLowe as its creative and strategic agency of record, concluding a review launched earlier this year. The appointment is effective as of the beginning of the month. The financial services brand has worked with R/GA on broadcast advertising since January of 2015 and SS+K on online marketing since April of…[…]

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A guide to Facebook etiquette after someone has died

When someone you love passes away, turning to Facebook can be a profoundly helpful way of processing that loss and expressing your grief. But, for the deceased’s nearest and dearest, social media can be deeply overwhelming and upsetting in the immediate aftermath and even the long after a person’s death.  SEE ALSO: When a loved[…]

social-media-news

The Martin Agency Is Closing Its New York Office After More Than a Decade

The Martin Agency will soon become the latest ad agency to close its New York office. “Yesterday we announced to employees that, as part of a strategic decision to focus on growth in Richmond and London, we are reducing our presence in NYC,” a spokesperson told Adweek today. The Manhattan operation, which began as a…[…]

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Trump’s internet support squads are infighting after missile strike in Syria

Don’t look now, but there seem to be some serious cracks appearing in Trump’s most ardent support on the internet. On Reddit and 4chan Friday, all the talk has been of the president’s recent intervention in Syria, and some of his most die hard fans are not best pleased.  SEE ALSO: The internet slams Steve[…]

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‘The Art of the Deal’ gets a new chapter on Twitter after TrumpCare collapses

Welpity welp welp welpington.  If you care to venture onto the Twittersphere over the next few hours, you’re likely to be bowled over with tweets about the flaming pile of sewage that was once the healthcare bill championed by President Donald Trump and House Speaker Paul Ryan.  SEE ALSO: An orange alligator exists and people[…]

social-media-news

BSSP Resigns as Mini’s Agency of Record After More Than a Decade

BSSP (formerly Butler, Shine, Stern & Partners) has terminated its contract with Mini, effectively resigning the account it led for more than a decade. An unusual policy within the procurement department of the client’s parent company, BMW in Germany, requires Mini to launch agency reviews every four years. BSSP negotiated to extend that to six…[…]